It was a chilly winter evening, but it didn’t stop about 20 mentors and mentees gathering at Beercade on Whyte Avenue earlier in December. Inside at the leadership development event — part of the monthly IABC mentorship program — things warmed up considerably with lively conversation.
To guide the discussions, participants had a worksheet with topics to consider such as the qualities of a strong leader and how to deal with violations of your organization’s social media policy. The final set of questions for mentees could serve as a guide not just for the evening’s discussion, but to keep in mind when moving forward in their careers. For example, “What are some ways you can show leadership skills in your work that position you as a resource or the go-to person?” is something all communications professionals can benefit from consciously considering in the midst of their normal work routines.
Some new faces joined us at the mentorship event in this month, which created opportunities for new insights into leadership and communications. One interesting discussion centred on the differences between marketing and communications, terms that are often combined and/or used interchangeably, but which have subtle differences.
Overall, the convivial atmosphere and sharing of perspectives made the mentorship event well worth venturing into the cold for.